Marketingshouldproducecases,notquestions.
Know what your marketing is producing — and get more of the right cases.
MeasureMD tracks every patient's journey from your ads into your EHR — to show exactly which campaigns produced which outcomes.
It then feeds that data back into your campaigns automatically, so your marketing produces more of the cases you want at the best ROI possible.
Without it, you're accidentally training Google on the wrong signals.
Your marketing produced 124 treatments last month.Here's the proof.
MeasureMD connects your EHR to your marketing spend — so you see exactly which campaigns produce cases, down to the CPT code and the dollar value. We fully manage your campaigns, or work alongside your existing agency to fix the signal they're missing.
New Patients0
Completed0
Performed0
Candidates0
*Verified in EHR
Three engines. One system. Better cases every month.
MeasureMD isn't just a dashboard. It's an intelligent system that targets the right patients, optimizes based on real outcomes, and discovers opportunities you can't see yet.
Book more of the specific patients your practice wants.
MeasureMD weights your conversions based on what your practice values — not what Google assumes. Surgical-ready patients, specific procedure types, preferred locations, provider availability. You define what a valuable patient looks like for your practice, and Google's AI learns to find more of them.
An orthopedic group flags total shoulder and rotator cuff as high-value targets. MeasureMD weights those conversions so Google's algorithm prioritizes patients likely to need those procedures — not just anyone with joint pain who might call once and disappear.
Your campaigns get smarter every month — automatically.
MeasureMD continuously reads the loop between your ad campaigns and your EHR outcomes. It detects what's working, surfaces what isn't, and provides specific, actionable recommendations. As data builds — typically within 90 days — campaign signals self-correct based on real procedure outcomes.
MeasureMD detects that patients who view a specific surgeon's bio video convert to attended appointments at a significantly higher rate. Action: feature that video prominently on high-traffic pages and link to it from ad landing pages.
See what's missing — not just what's working.
MeasureMD's AI analyzes your full campaign and content ecosystem, identifies gaps, and suggests initiatives that should exist but don't. Missing procedure pages, campaigns with no paid support, content opportunities your current setup can't surface. It's not just optimization — it's growth intelligence.
MeasureMD identifies that your practice performs cervical disc replacement but has no dedicated landing page, no Google Ads campaign, and no content targeting that procedure. Recommended action: build the page, launch a targeted campaign, and start capturing demand that's currently going to competitors.
What most see vs. what you'll see with MeasureMD.
| Metric | Value |
|---|---|
| Impressions | 34,200 |
| Clicks | 1,847 |
| Click-Through Rate | 5.4% |
| Cost Per Click | $3.24 |
| Phone Calls | 312 |
| Form Fills | 84 |
| Cost Per Lead | $266.13 |
| "Conversions" | 396 |
Looks great. But how many became patients?
How many became surgeries?
What were they worth?
| Procedure (CPT) | Count | Revenue |
|---|---|---|
| Total Shoulder (23472) | 12 | $192,000 |
| Rotator Cuff (29827) | 8 | $72,000 |
| Reverse Shoulder (23473) | 6 | $78,000 |
| Total Knee (27447) | 4 | $36,000 |
| E&M / Consult (99213) | 22 | $3,300 |
| TOTAL | 52 | $381,300 |
By campaign. By surgeon. By keyword.
Verified in your EHR.
We're selective about who we work with — because the model only works when the fit is right.
Built for you if:
- You're an independent medical practice (ortho, spine, derm, plastics, MSK)
- You're spending $8K+/month on Google Ads or Meta
- You care about case mix, not just lead volume
- You want to see proof in your own EHR, not a marketing dashboard
- You're tired of agencies reporting clicks while you wonder about patients
Not the right fit if:
- ✗You just want cheap leads regardless of quality
- ✗You're a hospital system with 12 layers of approval
- ✗You want to self-serve a dashboard and "figure it out"
- ✗You only measure marketing by call volume
MeasureMD exists to answer one question:
Which patients are actually worth acquiring for your practice — and which campaigns are producing them?
See what your marketing actually produced.
We'll walk you through a live MeasureMD report — with real data from a real practice — so you can see exactly what this looks like for your group. No pitch deck. No generic demo. Your specialty. Your scenario.
30-minute call · No obligation · We'll tell you quickly if we're not the right fit